Are you asking your audience the right questions?

Are you asking your audience the right questions?

In order to create the kind of valuable content that your audience wants, you may need to ask them questions. However, are you asking them the right questions that give you valuable insights or just collecting data for the sake of it that isn’t a true...
We are not all in the same boat

We are not all in the same boat

People say “We are all in the same boat” but it’s not like that. We are in the same storm, but not in the same boat. Your ship could be shipwrecked and mine might not be. Or vice versa. For some, quarantine is optimal. A moment of reflection, of re-connection,...